Callebaut
Selected & Traceable..
Have you
traced your bag of Callebaut 811 Dark Chocolate Chips back to the Farming
Communities that grew the cocoa yet?
Belgian
chocolatiers, Callebaut, have introduced a new Trace Me Back feature on their
popular, 54% dark chocolate couverture, with every bag carrying a unique code,
which you can scan with your mobile phone, or type into Callebaut’s own website.
You can
then follow your bag of cooking chocolate chips, back through the production
process / location to the very farming communities who cultivated & grew
the cocoa beans, via interactive online maps.
It’s a fascinating
glimpse into the World of chocolate and, in particular, the bag you hold in your
hand.
Callebaut
say their new traceability guarantee will make them more transparent about the
communities who grow their cocoa beans.
These communities
also participate in Callebaut’s Cocoa Horizons program, which works towards
improving farmers livelihoods, empowering women farmers, and zero child labour.
Chefs will also
be able to add to the provenance of their ingredients – the stories behind how
the food / ingredients were produced. From the home/hobbyist baker &
decorator to the largest food manufacturers.
Currently,
the Dark Chocolate Callets (recipe 811), 54% cocoa content, have the ‘Trace Me’
feature on 400g, 1kg, 2.5kg & 10kg bag sizes.
‘Trace Me’
is now also appearing on our stock of Callebaut Milk chocolate chips (recipe
823 /823NV), and Callebaut will be adding the feature to more of their
couverture (cooking chocolates).
You can
order from our Callebaut range of cooking chocolates, chocolate curls and
chocolate shavings & decorations online here.
We offer a range of delivery options including
next working day, weekend options and a FREE delivery option for all customers
when they spend over £200.